SERanking Review: Is This The Best SEO Software For You?

If you’re interested in learning about SE Ranking and its effectiveness, you’ve come to the right place. SE Ranking is an all-in-one cloud-based platform designed for SEO professionals and marketing enthusiasts. Its purpose is to provide a comprehensive suite of tools for website audits, competitor analysis, keyword tracking, and more.

SERanking is an SEO software that helps you rank your site on the first page of Google. It’s easy to use, and has a great interface with excellent support.

Your experience with SE Ranking will include features such as website rank tracking, keyword suggestion and grouping, backlink monitoring, and content marketing tools. These features provide you valuable insights into your marketing efforts and allow you to stay ahead of your competition. Not only that, but SE Ranking has an excellent reputation for its exceptional customer support and user-friendly interface, making it an invaluable resource for your business.

As you explore the world of SE Ranking, you will come across various reviews and testimonials from satisfied users. Some of the key attributes highlighted by real customers include its powerful tools, reasonable pricing, and the ability to track keyword rankings across multiple websites. Furthermore, users appreciate its capabilities in analyzing website metrics and monitoring competitors, thus enhancing their content marketing strategies. 

What is SE Ranking?

SE Ranking is a ranking platform that was created to make SEO easier. SE Ranking is a single platform to handle many SEO related tasks–it’s fast and easy to use for all types of users, from small businesses to digital agencies.

SE Ranking is the perfect tool for businesses who want to keep track of their website ranking, as well as on-page SEO and backlinks. It also offers competitor research in order to stay ahead of your competition. The white-label feature means that you can keep all your SEO and marketing activities confidential from your clients.

SE Ranking is an all-in-one cloud-based SEO and digital marketing platform designed for business owners, SEO professionals, digital agencies, and large-scale enterprises. This software boasts an impressive user base, with over 400,000 users and notable brands such as Zapier and Trustpilot.

Originating as a rank tracking tool, SE Ranking has grown to encompass a wide range of SEO and online marketing features. Some of its key features include competitor analysis, keyword rank tracking, backlink analysis, and multiple other essential tools to help improve your website’s search engine visibility and performance.

Your experience with SE Ranking begins with a customizable dashboard, allowing you to select and arrange the metrics most important to your website’s SEO performance. This personalization ensures that you have quick access to vital data, without being overwhelmed by extraneous information.

An essential part of any SEO campaign is keeping track of your website’s performance in search engine rankings. SE Ranking allows you to check your rankings daily, every three days, or weekly. By reviewing your rankings less often, the platform offers a more cost-efficient option, making it suitable for beginners and those with limited budgets.

With SE Ranking’s wide range of features and tools, you can effectively analyze and improve your website’s SEO strategies, ensuring better search engine results and increased online visibility.

Key Features of SE Ranking

The SE Ranking platform offers various helpful features that can make a significant difference in your digital marketing efforts. Let’s take a closer look at some of these key features:

Keyword Rank Tracking

Aiding in enhancing your search engine rankings, SE Ranking’s Keyword Rank Tracking lets you monitor keyword positions on several search engines, including Google, Yahoo, Bing, and YouTube. You can track keywords on a city, regional, and global level to delve into your website’s performance in specific locations. This feature allows you to:

  • Monitor competitors’ keyword rankings
  • Analyze keyword positions over time
  • Discover opportunities for growth

Website Audits

Performing a comprehensive website audit is essential for identifying and addressing issues hindering your site’s performance. With SE Ranking’s Website Audits feature, you can get an in-depth analysis of your site’s technical SEO aspects. This includes:

  • On-page SEO issues
  • Broken links or images
  • Page loading speed
  • Mobile-friendliness

The thorough reporting helps you pinpoint any issues that need immediate attention, allowing you to optimize your website for better search engine visibility.

Backlink Monitoring

A well-maintained backlink profile is crucial for your website’s search engine ranking. SE Ranking’s Backlink Monitoring feature enables you to keep an eye on your site’s incoming links, analyzing their quality, authority, and overall impact on your SEO. This feature allows you to:

  • Track new and lost backlinks
  • Analyze backlink quality and authority
  • Discover link building opportunities

By monitoring your website’s backlink profile, you can develop a robust link building strategy that improves your site’s SEO and overall online visibility.

SE Ranking Projects

Creating a new project is easy with SE Ranking. Just keep everything in one place and follow the project settings.

Track your keywords with a weekly report, site audit, or both. Select the search engine and country of interest, then enter up to five competitors’ ranking positions to track changes over time.

You can link your Google Analytics and Search Console accounts for a more in-depth analysis of traffic or keyword searches. Doing so will provide you with additional data that SE Ranking cannot collect automatically.

Keyword Rank Tracker

Keyword Rank Tracker is a great tool for keeping an eye on your website’s ranking progress. Not only does it track your rankings for the major search engines, but it also provides data on device-specific rankings and your competitor’s rankings. This information can be extremely helpful in adjusting your SEO strategy to stay ahead of the competition.

One of the best features of Keyword Rank Tracker is that it offers historical rank tracking data. This means you can see how your site has progressed over time and make necessary adjustments to stay on top. Additionally, the tracker is country- or region-aware so you can see how you rank compared to other websites in your area.

The Traffic forecast tells you how much traffic a particular keyword could bring to your website, while the Search visibility percentage lets you know how many people will see your site when they enter a given query into Google’s search box. These are just a few of the many helpful features offered by this tool–so be sure to check it out today!

Website Audit

The SE Ranking website audit tool is an important part of the overall SE Ranking suite of tools. This tool helps you to identify any potential problems with your website that could be affecting your search engine rankings, as well as providing solutions to fix these issues. The audit feature includes a comparison of an older and current audit, so you can easily see how your website has changed (or not) over time.

The website health section of the audit assesses factors such as image optimization and user experience issues, which can have a significant impact on your search engine rankings. The tool also lets you download your report in PDF format, making it easy to share with others or keep for future reference.

On-Page Checker

The On-Page Checker is a tool which can help diagnose on-page issues for you. It will recommend improvements and fixes to increase the rank of your website. The checker takes into account domain characteristics, meta tags, URL structure of the page and index status as well as content and links.

On-Page Checker is easy to use; simply enter in your website’s address and the tool will do the rest! You’ll get a report detailing all of the on-page optimization problems that need to be fixed. The report also includes solutions to help you improve your website’s ranking.

Domain characteristics, meta tags, URL structure of the page and index status are all factors which may contribute to your ranking. Content and links are also important factors which could affect your ranking. Make sure that you optimize these aspects of your website using the On-Page Checker!

If you’re looking for an easy way to check your backlink profile, SE Ranking is a great option. The tool evaluates all the important links of your website, including: backlink URL, external link count, Alexa rank, status of each link (external or internal), domain authority and social popularity. You can also use SE Ranking to evaluate a competitor’s page as well.

To find backlink opportunities, the SE Ranking Review tool uses a proprietary algorithm to calculate a link index. This index is made up of data gathered from sources like Google Search Console and Majestic SEO. The tool is free and easy to use online or as an app on mobile devices.

Keyword Suggestions

When it comes to SEO, one of the most important aspects is finding the right keywords. SE Ranking’s Keyword Suggestion tool can help you do just that. With more than 2 billion keywords in its database, this tool can help you find keywords related to your topic quickly and easily.

The Keyword Grouper is another great tool from SE Ranking. This tool helps you determine keyword distribution for your website. It does this by gathering data from multiple SERP pages and displaying it in an easy-to-read format. This information can then be used to plan your SEO architecture and get keyword suggestions from multiple sources.

SE Ranking Keyword Grouper

When you’re planning your SEO strategy, it’s important to think about your overall site architecture and the keyword groups you’ll target with PPC. The Keyword Grouper tool in SE Ranking can help with both of these tasks.

First, the Keyword Grouper lets you segment your keywords by topic. This is especially helpful if you’re just starting out and don’t have a lot of data yet. You can create as many clusters as you need, and then add keywords to each cluster manually or automatically.

Second, the Keyword Grouper helps you plan your website’s architecture. You can see how well each page on your site matches up with specific keywords, and then make adjustments as needed. Plus, you can use the Keyword Grouper to create PPC keyword groups based on search engine results pages (SERPs). This will give you an idea of which queries are most profitable for your business.

Keyword distribution is a huge factor in SEO, so using the Keyword Grouper tool can really help boost your results. Try it today and see what kind of improvement you can achieve!

Page Changes Monitoring

Page changes monitoring is an important part of website security. It alerts you when someone makes a change to your website, so that you can check it for any malicious activity. It also provides a form of checks and balances against those changes. SE Ranking offers this service, as well as many other tools to help optimize and monitor website changes.

SE Ranking provides branded reports, including white label reporting, to its users. This allows businesses to keep track of their website’s organic search visibility and performance with ease. Finally, SE Ranking helps you monitor your website’s organic search visibility and track keywords, links, and more.

White Label Reporting

If you’re an SEO or digital marketing agency, then white label reporting is essential to your business. It allows you to brand your reports with your own logo and colors, for a polished, professional look. Plus, it enhances your professional services by providing a variety of features in one cloud-based platform. With one user interface for all features and functions, the system is easy to use and navigate.

SE Ranking API

An API, or application programming interface, is a set of rules that allow two software programs to communicate with each other. An API can help you manage projects by giving you access to the data from SE Ranking in a way that is helpful for complex reporting needs. You can also use the API to import data into third-party apps, making it easy to get the information you need.

The SE Ranking API has many features that make it useful for managing projects. For example, you can choose what data you want to see, which is helpful when you need specific information for your reports. Additionally, the API allows you to create reports and export them as PDFs or Excel files. This makes it easy to get the information you need and share it with others.

Ease of Use

SE Ranking offers a user-friendly interface that makes it easy for you to navigate through its features. It is designed with your needs in mind, ensuring that even if you are new to SEO, you can quickly understand and effectively use the platform.

The software’s layout is intuitive, making it simple for you to find the necessary tools for your SEO and marketing campaigns. From website rank tracking to competitor analysis, all essential features are readily accessible to help you leverage the full potential of the platform.

One of the standout aspects of SE Ranking’s ease of use is its customizable dashboard. You can tailor the dashboard to display key information relevant to your projects, ensuring that you have a clear view of your progress at all times.

Moreover, SE Ranking includes helpful tooltips and guides to assist you in setting up and using the various tools. This makes the learning curve smoother and allows you to focus on optimizing your website and marketing efforts effectively.

When it comes to managing multiple projects or clients, SE Ranking’s platform allows you to easily switch between different workspaces. This feature ensures a streamlined workflow and makes it simple for you to stay organized and efficient in managing your SEO campaigns.

SERanking Customer Support

When it comes to customer support, SE Ranking offers various channels to reach out for assistance. Their committed team is always willing to address any questions or concerns you might have about the product.

You can find help through the following methods:

  • Contacting them directly via their website
  • Reaching out to their customer service team through email or live chat
  • Reviewing detailed articles and guides available in their knowledge base

Aside from these support options, SE Ranking also conducts regular webinars to keep you updated on the platform’s features and best practices. These webinars provide valuable insights and help you effectively utilize the tool for your SEO needs.

Remember, it’s essential to choose a platform that offers reliable customer support, and SE Ranking certainly stands out in this regard. Their responsive and knowledgeable team ensures you receive timely assistance and guidance while using their product, helping you tackle any potential stumbling blocks with ease.

SE Ranking Pricing

When it comes to pricing, SE Ranking offers a variety of options to fit your needs. 

The SE Ranking tool can help you find the best plan based on your needs. The pricing calculator provides reliable information on which plan is right for you.

SE Ranking offers three pricing plans to suit your needs and budget. The cost of each plan depends on how many keywords you’d like to track, allowing you to choose a plan that is customized to your requirements.

The Essential Plan provides a great starting point for those who are new to SEO, with a focus on basic tools and features. This plan offers keyword tracking, website audits, and backlink monitoring for an affordable price.

Moving up, the Pro Plan is SE Ranking’s most popular option. With this plan, you get access to more advanced features such as competitor research, page changes monitoring, and API integration. The price for this plan starts at $42.50 to track up to 1000 keywords, offering more extensive functionality for growing businesses or SEO professionals.

For agencies and large businesses, the Enterprise Plan is the most comprehensive option. This plan covers all the features of the Pro Plan and also includes white-label access, extended limits, and prioritized support. Prices for this plan vary depending on the specific needs of your business.

Before committing to a plan, you can take advantage of SE Ranking’s 14-day free trial to explore the various features of the tool to determine if it suits your requirements.

SE Ranking Review 2023: Pros and Cons

When it comes to SE Ranking, there are definitely some pros and cons to consider. On the plus side, the platform is easy to use and has a great interface. It’s perfect for businesses who want to do some competitor analysis or keyword research.


With SE Ranking, you can enjoy a range of benefits to boost your website’s search engine performance. Their all-in-one SEO software offers essential tools at an affordable price compared to other competing platforms. Some of the advantages include:

  • Comprehensive Site Audit: The platform provides extensive site analysis, enabling you to identify and resolve technical issues on your website.
  • Competitor Analysis: Gain valuable insights into your competitors’ strategies and stay ahead of the game by analyzing their rankings, keywords, and backlinks.
  • Keyword Research and Grouping: Discover relevant keywords and group them effectively to optimize your content strategy and improve your website ranking.
  • Backlink Monitoring: Keep track of your website’s backlinks and assess their quality to ensure a healthy backlink profile.
  • Easy Setup and User-friendly Interface: SE Ranking is easy to set up and navigate, making it an accessible tool for both beginners and advanced users.
  • Affordable Pricing: The platform offers a competitive pricing structure, making it a cost-effective choice for businesses and individuals.

However, one downside of SE Ranking is that its accuracy isn’t as good as other SEO tools on the market. Additionally, the “inaccuracy of rankings” might be due to recent changes in Google’s algorithm. So if you’re looking for an absolutely precise ranking report, then SE Ranking might not be your best bet.

Another thing to keep in mind is that SE Ranking’s data can sometimes be slow to collect. This means that you might have to wait a while before you can see all of your stats and reports.


While SE Ranking has several attractive features for SEO optimization, there are a few drawbacks to be aware of:

  • Rank Checking Frequency: Though you can avail discounts on rank check frequency, the overall process might be slower than some other leading alternatives.
  • Learning Curve: Despite its user-friendly interface, some advanced features may require a slight learning curve, especially for beginners.

It’s important to weigh these pros and cons when considering whether SE Ranking is the right SEO tool for your needs.

SE Ranking Alternatives

As you assess the value of SE Ranking in your content marketing efforts, it’s essential to consider how it stacks up against its competitors. This will allow you to determine if it best suits your unique needs and goals.

SE Ranking is known for its comprehensive set of tools, such as site audit, competitor analysis, website ranking, keyword suggestion and grouping, backlink monitoring, content marketing tool, and automated professional reporting. However, there are alternative options in the market you should be aware of before making your final decision.

When comparing SE Ranking with its alternatives, be sure to evaluate the following aspects:

  • Functionality and features
  • Cost and pricing structure
  • User experience and interface
  • Integration options with other platforms and tools
  • Support and customer service

One source to find a list of SE Ranking’s top competitors and alternatives is on Gartner Peer Insights .

In conclusion, evaluating SE Ranking in the context of its competitors will allow you to make informed decisions about which content marketing platform is the best fit for your business.


Overall, we think SE Ranking is an excellent tool with a lot of great features. It’s affordable for small businesses and entrepreneurs, and it includes keyword ranking, competitor analysis, backlink checking and more.

SE Ranking is an all-in-one SEO platform that has a set of features to help users find specific keywords, check up on competitors, find market trends, and monitor how websites and articles are performing. It is a good alternative to SEMrush or Ahrefs, and is more cost-effective. The platform has recently released new features, and includes a keyword rank tracker, website audit, on-page SEO checker, SERP checker, backlink checker, web page monitor, keyword research and suggestion tool, keyword grouper, marketing and SEO plan, and a white label feature for agencies. The pricing plans are based on how often rankings are checked, with options for daily, every three days, or weekly, with discounts available for longer intervals.

In conclusion, as someone exploring SEO tools, SE Ranking offers a variety of features to help improve search engine rankings and grow your online presence. With its affordable pricing and comprehensive SEO suite, SE Ranking proves to be a reliable option for bloggers, affiliates, and SEO professionals alike.

Considering that over 500,000 users have benefited from SE Ranking’s tools, it has established itself as one of the most popular SEO solutions on the market. Its user-friendly interface, effective rank tracking, and thorough website audit capabilities contribute to its growing success.

As you implement the various features offered by SE Ranking, keep in mind some of its key strengths:

  • All-in-one SEO software providing essential tools for optimization
  • Competitive pricing compared to other platforms
  • Ease of setup and use, catering to newcomers and experienced users

Incorporating these tools into your SEO strategy can help create significant improvements in your website’s ranking and online visibility. By using SE Ranking, you’ll be well-equipped to tackle the challenges of search engine optimization and take your website to new heights.

That said, it’s not perfect – for example, the reporting could be better – but it’s still one of the best SEO software packages on the market. If you’re looking for an all-in-one solution to your SEO needs, then SE Ranking is definitely worth considering. Trustpilot and G2 have more reviews to help you make an informed decision about whether SE Ranking is the right choice for you.


Ashwin is a creative who loves web designing and blogging.

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