There are many ways to find a profitable niche for affiliate marketing. Exploding Topics can help you choose a niche that is profitable. You can also find a Facebook group centered on your audience and analyze the cost per click for relevant keywords.
In this article, we’ll go over some tips on how to find a profitable niche. And remember that niche marketing requires less effort than other forms of marketing.
Does the niche have any problems or passions?
Checking out niche-related forums can give you a great idea what problems or questions people have in your niche.
Are people spending money on these problems or passions?
Try to pick products to promote that are in a niche where people actively spend money in such as health and fitness, make money online, dating and relationships etc.
Have you ever worked in a niche like this? If not, can you afford to outsource?
Choose a niche that you enjoy and that you can provide or share valuable content in to drive traffic to your offers. If you don’t have time then you can outsource this content creation but bare in mind that the cost of outsourcing will reduce your overall profits.
Does the topic receive over 10,000 searches per month on Google?
Go to Google keyword tool and enter your chosen keywords to check the monthly search results.
Are there any signs of growth or a steady trend on Google Trends?
You might be able to drive a lot of traffic to your offer if the topic is trending in Google trends.
Are there thousands of products on sale and more released daily?
Competition is a good thing! If there are a lot of other products selling in your niche then this proves that there are a lot people buying products in your niche.
Are there already lots of blogs and websites on the subject?
If there are a lot of blogs and websites in your niche the chances are they are monetised which is a good indication that you can make money from this niche.
Are there forums and social media groups?
The more people that you can find discussing topics related to your niche the better and you can also tap into these traffic sources to drive more traffic to your offers.
Are people advertising on Google?
If people are paying for advertising, especially if you see the same ads appearing over a prolonged period, this show that they are making sales and a good return on investment.
Are there affiliates already promoting in the niche?
If there are already affiliates promoting a product you are thinking of promoting, especially if you see experienced affiliates promoting an offer then this is an excellent sign as they will have already done all the research to find out if it’s a good offer to promote.
Can you get traffic to a site on the topic?
You can obviously get traffic to any site but some traffic sources such as Google Adwords will have restrictions and may not approve some ads or you may not want to be seen to be personally sending traffic to some sites, so think about which sites you want to send traffic to and what content you will create to do this.
Do you have a Unique Selling Proposition (USP) for the niche or a sub-niche you can compete in?
What is your Unique Selling Proposition? You need to stand out and be different and give people a reason to click on your links.
Did you test the niche on a smaller scale first?
If you are promoting an affiliate offer to your email list for example, then before sending the email to all of your list, it’s sometimes a good idea to test it by sending it to a smaller segment of your list and see if the email and offer converts into sales.
Have you split tested your subject lines?
You can split test your email subject lines, content and call to action as well as your landing pages, headlines etc. to find out which works best and then send more traffic to it.